The Wonder Wheel is a graphical representation of how keywords are related to each other. You Can access it from any Google.com search results.
Here:
And then here:
This is what the wonder wheel’s search results look like:
Click on any one of the nodes to see related themes for that keyword.
This is an excellent tool to use to group keywords into adgroups, particularly on the content network. Its also an excellent tool for making decisions about which landing pages to build and how to target them. And for SEO, its a good suggestion tool for article topics, and which keywords to use on a page for latent semantic indexing.
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